Omni-Channel Marketing Director
Bodily
New York, new york
Job Details
Full-time
Full Job Description
We are looking for a dynamic and results-driven Channel Manager to oversee our Amazon and retail distribution channels. This role is crucial for driving growth, optimizing performance, and managing relationships both internally and externally.
Key Responsibilities:
Amazon Channel Management:
- Hands-on management of the Amazon seller account, ensuring optimal listings, pricing strategies, inventory management, and advertising performance.
- Monitor, analyze, and optimize product rankings, customer reviews, and seller performance metrics to maximize visibility and sales.
- Collaborate with cross-functional teams to develop and implement promotional strategies on Amazon (AMS, coupons, deals, etc.).
- Stay up-to-date with Amazon policies and best practices, ensuring compliance and leveraging platform features to stay competitive.
Retail / Wholesale Channel Management:
- Oversee relationships with key retail and wholesale partners to ensure alignment on sales goals, promotional opportunities, and inventory planning.
- Collaborate with retail buyers and agency partners to optimize in-store presence, promotions, and product assortments.
- Develop and maintain strong relationships with external retail partners, acting as the main point of contact for all day-to-day operations.
Internal & External Communication:
- Serve as the liaison between internal teams (marketing, operations, supply chain) and external stakeholders (Amazon, retail partners) to ensure seamless execution and alignment on business objectives.
- Provide clear, consistent communication regarding product launches, promotional activities, and inventory management to all relevant parties.
Performance Tracking & Reporting
- Track and report on key performance metrics for both Amazon and retail channels, ensuring data-driven decisions to optimize sales and profitability.
- Regularly review and analyze channel sales data, identifying trends, opportunities, and areas for improvement.
- Develop actionable insights and recommendations for optimizing channel performance and driving growth.
Brand Management
- Ensure that Bodily’s brand’s voice, image, and messaging are consistent across all retail and Amazon listings.
- Collaborate with the marketing team to develop content, visuals, and campaigns that enhance brand visibility and drive customer engagement.
Requirements
- Proven experience managing Amazon seller accounts and driving measurable sales growth.
- Experience with retail or wholesale channel management, preferably with well-established retail partners.
- Strong analytical skills with a track record of using data to drive business decisions and optimize performance.
- Excellent communication skills, both written and verbal, with the ability to manage multiple internal and external stakeholders.
- Detail-oriented and organized, with strong project management skills and a track record of executing initiatives on time and within budget.
- Numbers-oriented mindset with a keen understanding of key performance indicators (KPIs) and financial metrics.
- Ability to thrive in a fast-paced environment, adapting to changes while maintaining a focus on delivering results.
If you’re a proactive and detail-oriented professional with a passion for driving channel success, we’d love to hear from you. Apply today to join our team!