Marketing Manager
Slip Robotics
Norcross, georgia
Job Details
Full-time
Full Job Description
Slip Robotics, a rapidly growing robotics company specializing in industrial-size robots for truck loading and unloading, is seeking a versatile Marketing Manager to drive our content creation. This role will develop and execute a robust content strategy, manage email campaigns, social media, and webinars, and collaborate with an external digital agency to optimize SEO. The ideal candidate will have a passion for storytelling, the ability to manage multiple projects, and a deep understanding of how to engage both prospects and customers through compelling marketing efforts.
Slip Robotics is located in Atlanta, GA, just northeast of the perimeter. This position requires a majority of on-site work.
If you are a highly skilled Marketing Manager passionate about robotics and wish to contribute to a dynamic team working on cutting-edge technology, we would love to hear from you!
Requirements
Responsibilities
- Develop and execute a content marketing strategy that includes blogs, case studies, email campaigns, social media, webinars, and more.
- Manage all email marketing efforts, including monthly newsletters and nurturing campaigns for prospects and customers.
- Own organic social media management, including creating and posting content, community engagement, and growing brand awareness.
- Manage webinars and seminars, from presentation creation through presenter preparation and event follow-up communications.
- Work closely with the external digital marketing agency to optimize SEO and coordinate website updates.
- Collaborate with the business development team to align content and messaging.
- Track and analyze the performance of content to continuously improve strategy and outcomes.
Qualifications
- 3-5 years of experience in content marketing, digital marketing, or a similar role in B2B environments
- Proven ability to create and manage high-quality content across multiple channels
- Experience with email marketing platforms and CRMs like Hubspot
- Strong understanding of SEO, social media strategy, and digital marketing best practices.
- Experience collaborating with external digital agencies or managing outsourced marketing efforts.
- Excellent project management skills, with the ability to balance multiple tasks and meet deadlines.
- Strong writing, editing, and communication skills, with the ability to adapt messaging to different audiences.
- Familiarity with the robotics, logistics, or manufacturing industry is a plus.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Stock Option Plan
- 401K