Director, Growth Marketing
CloudZero
Boston, massachusetts
We’re seeking a strategic, hands-on Director of Growth Marketing to lead the charge in driving pipeline, scaling demand generation, and positioning CloudZero as a leader in the market. As the Director of Growth Marketing, you’ll focus on all upstream activities that generate pipeline and support customer acquisition in the modern software-buying landscape. You’ll be responsible for optimizing the full-funnel marketing strategy, including SEO, content creation, paid media, social media, and nurturing leads.
Key Responsibilities
- SEO Strategy & Execution: Develop and implement an SEO strategy that increases organic search traffic, enhances content discoverability, and generates high-quality leads.
- Content & Blogging: Lead content development, including blogs and guides, to educate, nurture, and convert prospects.
- Lead Magnets: Design and optimize lead generation tools that capture high-quality prospects and support lead...